Distribution Area Manager
Location: Groningen / Friesland
As a Distribution Area Manager, your mission is to improve operational performance at multiple Hub locations in the Netherlands in liaison with teams on the ground. As part of the distribution team, you will coach and grow Hub Managers to improve their daily operations in safety, customer experience, and process efficiency.

You may wonder what a Picnic Hub looks like. No worries, we'll explain! Our groceries are order picked at one of our Fulfilment Centers and then shipped to one of our Hubs by truck. We currently have +/- 40 Hubs in the NL. At the Hub, our Runners take the frames with groceries from the truck and place them in one of our electric Picnic vehicles (ePvs). From there, the Runners drive to our customers and deliver the groceries to their doorsteps. A Hub is about 1500-2000 m2 and works with a team of 30 to 200 Runners. Watch this video for a better understanding of what happens at a Hub.

What’s your challenge?

You will spot, mentor, and grow today’s and tomorrow’s leaders of our operations at Hub locations. You support our talented pool of Runners, Runner+, and Hub Managers to meet our challenging targets for safety, on-time delivery, and customer experience. To do so, you will be identifying key levers for growth and efficiency, translating feedback to concrete actions, and shepherding teams from zero to one to prepare them for a successful business. You are at the core of distribution operations, understanding all underlying strategies, systems, logistic processes, and equipment. You will get the responsibility to coach 5 or 6 Hubs and will travel frequently between these locations to see how the Hub and the Hub Managers are doing. When you’re not at a Hub you will work from our Amsterdam office or from home. You can find all current Hub locations here. We will discuss which Hubs you will coach after we have made you an offer. We are currently looking for Distribution Area Managers to coach hubs in the area of Brabant and Limburg (as soon as possible) and in the area of Groningen / Friesland (from July 2021 onwards).

Who are you?

You are a natural team player and a leader who loves to motivate and inspire large groups of people. You thrive in a fast-paced environment. You are always looking for ways to optimize processes and you are data-driven in your approach. We do not necessarily look for people with retail experience. We seek people with the curiosity of a student, the mindset of a generalist, and the creativity of an entrepreneur to be able to design the retail industry of the future. Since we grow massively each year, everybody needs to be able to venture into unknown territories. If you thrive in such an environment and if you meet the requirements, Picnic is the right place for you!

You can read the story of one of our current Distribution Area Managers here.

What are the requirements?

  • Finished MSc
  • 2-5 years of work experience, experience in logistics and/or leadership roles is a plus
  • Curious, mature, and confident
  • Analytical and problem-solving skills
  • Strong people and process focus
  • Hands-on, getting things done mentality
  • An incredible drive to disrupt the world of grocery shopping
  • Willingness to travel to different hub locations
  • A drivers license (type B)
  • Native Dutch speaker and fluent in English

 What are the perks?

Picnic is one of the fastest-growing companies in the NL with a simple mission: to make grocery shopping quick, easy, and affordable for everyone. Our unique tech-driven approach enables us to work towards a greener and more sustainable future, with our fleet of >1000 electric vehicles delivering fresh products from our warehouse to customers daily.

Picnic has a lot of cool stuff to offer. We have an awesome young start-up culture where everything you do matters! It’s also an environment where you can develop yourself super-fast and get the freedom to create your own future. You will enter a training program in professional basics, such as 'presenting with confidence' and 'impactful feedback'. We work hard, but we also have a lot of fun together, for example at the weekly Friday drinks and ski trip.


Interested in this role? Then do not hesitate to apply! Also feel free to look at our Continuous Improvement & Operations Manager position, which is open for multiple locations and has some similarities with this role. If you're interested in both roles, please mention this in your application. Thanks!

Interested, but not completely ready to apply? E-mail your questions and preferably also your CV to recruiter Nikki Suijkerbuijk.

Apply now.
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Select Files or drop your files here
File must be smaller than 200mb.

Our recruitment process

CV screening

Online test

Phone screening

Onsite visit

Closing Interview


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