{"id":8447,"date":"2026-10-29T14:55:42","date_gmt":"2026-10-29T14:55:42","guid":{"rendered":"https:\/\/picnic.app\/fr\/?page_id=8447"},"modified":"2026-10-29T14:55:42","modified_gmt":"2026-10-29T14:55:42","slug":"assortiment","status":"publish","type":"page","link":"https:\/\/picnic.app\/fr\/supermarche-en-ligne\/assortiment\/","title":{"rendered":"2026_FR_Assortment"},"content":{"rendered":"\n<style>\n  .location-hero-bg {\n    background-image: linear-gradient(13deg,rgba(0, 0, 0, 1) -60%, rgba(0, 0, 0, 0) 61%), url(https:\/\/d2jxuf8ovdiw8x.cloudfront.net\/uploads\/sites\/20\/2026\/10\/FR-Assortment-Desktop-hero-4.png);\n  }\n\n  @media screen and (max-width: 768px) {\n    .location-hero-bg {\n      background-image: url(https:\/\/d2jxuf8ovdiw8x.cloudfront.net\/uploads\/sites\/20\/2026\/10\/FR-AssortmentMobile-hero.png);\n    }\n  }\n<\/style>\n\n<section id=\"\">\n\n  <div class=\"location-hero-bg bg-no-repeat bg-cover bg-center max-w-[1920px] mx-auto\">\n    <div class=\"text-center md:text-left content-center md:content-end px-6 md:px-10 lg:px-25 py-10 md:py-20 h-[480px] md:h-[640px] text-shadow-[0px 0px 25px black]\">\n      \n              <h1 class=\"text-[40px] mb-8 md:mb-4 text-white\">Tout le choix d\u2019un supermarch\u00e9, et bien plus<\/h2>\n      \n              <div class=\"hidden w-1\/2 md:block text-base text-white\"><p>Produits frais, \u00e9picerie fine, boissons, hygi\u00e8ne et entretien. <strong>Toutes vos courses habituelles sont sur Picnic.<\/strong> Et en plus, vous commandez tranquillement depuis le canap\u00e9.<\/p>\n<\/div>\n      \n              <a class=\"js-download before:hidden !inline mt-4 bg-green8 p-3 rounded-xl text-white font-semibold md:!hidden\"\n           href='\/download%20app%20slug'>T\u00e9l\u00e9charger l&#039;appli<\/a>\n      \n      <div class=\"buttons direct !hidden md:!flex mt-4 gap-2 relative flex-row\">\n        <a class=\"js-download-ios rounded-md bg-cover bg-center w-36 h-11 hover:opacity-80\"\n          style=\"background-image: url('https:\/\/d2jxuf8ovdiw8x.cloudfront.net\/uploads\/sites\/24\/2025\/12\/App-store-white.png');\"\n          href='\/download%20app%20slug'><\/a>\n        <a class=\"js-download-android rounded-md bg-cover bg-center w-36 h-11 hover:opacity-80\"\n          style=\"background-image: url('https:\/\/d2jxuf8ovdiw8x.cloudfront.net\/uploads\/sites\/24\/2025\/12\/Google-play-white.png');\"\n          href='\/download%20app%20slug'><\/a>\n      <\/div>\n\n    <\/div>\n  <\/div>\n\n\n      <div class=\"block md:hidden text-base text-black px-6 pt-12 pb-4\"><p>Produits frais, \u00e9picerie fine, boissons, hygi\u00e8ne et entretien. <strong>Toutes vos courses habituelles sont sur Picnic.<\/strong> Et en plus, vous commandez tranquillement depuis le canap\u00e9.<\/p>\n<\/div>\n  <\/section>\n\n\n\n<section id='' class=\"text-media mx-auto px-0 md:px-24 bg-transparent \n  media-right non-overlap   \">\n  <div class=\"container !px-6 pb-10 flex items-center md:!gap-14 !min-h-[auto] md:px-0\n    md:flex-row-reverse    flex-col gap-8\">\n    <div class=\"media relative md:absolute z-10 left-0 basis-2\/3 w-full md:max-w-[712px] \">\n                <div class='thumbnail !block h-full rounded-3xl bg-cover bg-no-repeat cursor-pointer before:rounded-3xl'\n            style='background-image: url();'>\n            <video class=\"block object-cover w-full h-full rounded-3xl\" loop='true' poster=\"\"\n            autoplay muted>\n              <source src=\"https:\/\/d2jxuf8ovdiw8x.cloudfront.net\/uploads\/sites\/24\/2024\/04\/YTB-PMKT_30_FR-Everything-store_16x9_subs.mp4\" type=\"video\/mp4\">\n            <\/video>\n          <\/div>\n                    <\/div>\n    <div class='content relative md:absolute !w-full p-0 basis-1\/3 rounded-3xl right-0 z-20 md:max-w-lg\n      prose-headings:!mb-4 prose-p:text-base prose-p:leading-6 prose-p:!p-0 prose-p:!m-0\n      prose-headings:font-bold prose-headings:text-h3 md:prose-p:text-xl      prose-p:text-grey3      '>\n      <h2><span class=\"text-black\"><strong>Toutes vos courses en une appli<\/strong><\/span><\/h2>\n<p><span class=\"text-black\">Vous vous demandez si Picnic a ce produit&#8230; ou cette marque que vous adorez ? La r\u00e9ponse est oui.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span class=\"text-black\">Des <strong>fruits &amp; l\u00e9gumes ultra-frais<\/strong>, de la <strong>viande de qualit\u00e9<\/strong>, votre <strong>shampoing pr\u00e9f\u00e9r\u00e9<\/strong> : Picnic, c\u2019est comme votre supermarch\u00e9 habituel, en plus simple.<\/span><\/p>\n            <div class=\"mt-6\">\n        <a href=\"https:\/\/2a2d.adj.st\/store\/storefront?adj_t=21ccnvad_21mfhalg&#038;adj_adgroup=organic-search&#038;adj_fallback=https%3A%2F%2Fpicnic.app%2Ffr%2Ftelecharger-app%2F&#038;adj_redirect_macos=https%3A%2F%2Fpicnic.app%2Ffr%2Ftelecharger-app%2F\"\n   class=\"\"\n   target=\"_blank\">\n    <div class=\"inline-block px-3 py-2 text-body text-center text-white rounded-lg bg-green\">\n    <span class=\"hidden md:inline\">Parcourir nos produits<\/span>\n        <span class=\"inline md:hidden\">Parcourir nos produits<\/span>\n      <\/div>\n  <\/a>\n      <\/div>\n                <\/div>\n  <\/div>\n      <div class='modal w-full h-full fixed left-0 top-0 z-50 opacity-0 pointer-events-none transition-opacity duration-300 ease-in-out'>\n      <span class='overlay absolute left-0 top-0 z-10 cursor-pointer w-full h-full'><\/span>\n      <span class='close block absolute right-10 top-10 w-10 h-10 cursor-pointer z-20 text-4xl before:absolute before:text-white'><\/span>\n\n      <div class='video-wrapper relative z-10 md:max-w-3xl top-1\/2 left-1\/2 -translate-x-1\/2 -translate-y-1\/2'>\n        <video class=\"w-full h-auto px-6 md:px-0\" controls preload=\"metadata\">\n          <source src=\"https:\/\/d2jxuf8ovdiw8x.cloudfront.net\/uploads\/sites\/24\/2024\/04\/YTB-PMKT_30_FR-Everything-store_16x9_subs.mp4\" type=\"video\/mp4\">\n        <\/video>\n      <\/div>\n    <\/div>\n  <\/section>\n\n\n\n<section id='' class=\"text-media mx-auto px-0 md:px-24 bg-grey0 \n  media-left non-overlap   \">\n  <div class=\"container !px-6 pb-10 flex items-center md:!gap-14 !min-h-[auto] md:px-0\n    md:flex-row    flex-col gap-8\">\n    <div class=\"media relative md:absolute z-10 left-0 basis-2\/3 w-full md:max-w-[712px] \">\n                <img class='image w-full h-full rounded-3xl mobile-rounded-0 object-cover' src='https:\/\/d2jxuf8ovdiw8x.cloudfront.net\/uploads\/sites\/20\/2026\/10\/FR-AssortmentBrands.png' alt=\"\">\n                    <\/div>\n    <div class='content relative md:absolute !w-full p-0 basis-1\/3 rounded-3xl right-0 z-20 md:max-w-lg\n      prose-headings:!mb-4 prose-p:text-base prose-p:leading-6 prose-p:!p-0 prose-p:!m-0\n      prose-headings:font-bold prose-headings:text-h3 md:prose-p:text-xl      prose-p:text-grey3      '>\n      <h2><strong><span class=\"text-black\">\u00c0 vos marques&#8230; <\/span><\/strong><\/h2>\n<p><span class=\"text-black\">Vous aimez autant votre tablette Milka pr\u00e9f\u00e9r\u00e9e que les l\u00e9gumes du primeur du coin ? C\u2019est pareil pour nous. <strong>Des grandes marques aux producteurs r\u00e9gionaux<\/strong>, nous avons tout le choix d\u2019un supermarch\u00e9, plus le choix du march\u00e9.<\/span><\/p>\n                <\/div>\n  <\/div>\n  <\/section>\n\n\n\n<section id='' class=\"text-media mx-auto px-0 md:px-24 bg-transparent \n  media-right non-overlap   \">\n  <div class=\"container !px-6 pb-10 flex items-center md:!gap-14 !min-h-[auto] md:px-0\n    md:flex-row-reverse    flex-col gap-8\">\n    <div class=\"media relative md:absolute z-10 left-0 basis-2\/3 w-full md:max-w-[712px] \">\n                <img class='image w-full h-full rounded-3xl mobile-rounded-0 object-cover' src='https:\/\/d2jxuf8ovdiw8x.cloudfront.net\/uploads\/sites\/20\/2026\/10\/FR-Assortment-PL-Picnic.png' alt=\"\">\n                    <\/div>\n    <div class='content relative md:absolute !w-full p-0 basis-1\/3 rounded-3xl right-0 z-20 md:max-w-lg\n      prose-headings:!mb-4 prose-p:text-base prose-p:leading-6 prose-p:!p-0 prose-p:!m-0\n      prose-headings:font-bold prose-headings:text-h3 md:prose-p:text-xl      prose-p:text-grey3      '>\n      <h2><strong><span class=\"text-black\">Bon pour le portefeuille<\/span><\/strong><\/h2>\n<p><span class=\"text-black\">Les <strong>produits Picnic<\/strong> ne sont pas seulement l\u00e0 pour faire joli : ils sont aussi au meilleur prix. Et ce n\u2019est qu\u2019une mani\u00e8re de <strong>faire des \u00e9conomies :<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span class=\"text-black\"><strong>Bo\u00eete \u00e0 promos :<\/strong> chaque semaine, choisissez vos promos parmi vos produits pr\u00e9f\u00e9r\u00e9s. <\/span><\/p>\n<p><span class=\"text-black\"><strong>Lots malins :<\/strong> profitez de prix r\u00e9duits en achetant plusieurs unit\u00e9s.<\/span><\/p>\n<p><span class=\"text-black\"><strong>Livraison gratuite :<\/strong> peu importe le jour ou l\u2019heure, la livraison est gratuite.<\/span><\/p>\n                <\/div>\n  <\/div>\n  <\/section>\n\n\n\n<section id='' class=\"text-media mx-auto px-0 md:px-24 bg-grey0 \n  media-left non-overlap   \">\n  <div class=\"container !px-6 pb-10 flex items-center md:!gap-14 !min-h-[auto] md:px-0\n    md:flex-row    flex-col gap-8\">\n    <div class=\"media relative md:absolute z-10 left-0 basis-2\/3 w-full md:max-w-[712px] \">\n                <img class='image w-full h-full rounded-3xl mobile-rounded-0 object-cover' src='https:\/\/d2jxuf8ovdiw8x.cloudfront.net\/uploads\/sites\/20\/2026\/10\/FR-Assortment-Frais.png' alt=\"\">\n                    <\/div>\n    <div class='content relative md:absolute !w-full p-0 basis-1\/3 rounded-3xl right-0 z-20 md:max-w-lg\n      prose-headings:!mb-4 prose-p:text-base prose-p:leading-6 prose-p:!p-0 prose-p:!m-0\n      prose-headings:font-bold prose-headings:text-h3 md:prose-p:text-xl      prose-p:text-grey3      '>\n      <h2><span class=\"text-black\"><strong>Super frais<\/strong><\/span><\/h2>\n<p><span class=\"text-black\">Poireauter dans les rayons, \u00e7a ne rend pas une tomate plus fra\u00eeche. Comme nous n\u2019avons pas de magasins, nos produits frais ne passent pas des jours en rayon. Au lieu de stocker, nous pr\u00e9voyons uniquement ce qui va nous \u00eatre command\u00e9, et tout <strong>arrive directement chez vous<\/strong>, sans d\u00e9tour. <\/span><\/p>\n                <\/div>\n  <\/div>\n  <\/section>\n\n\n\n<section id='' class=\"text-media mx-auto px-0 md:px-24 bg-transparent \n  media-right non-overlap   \">\n  <div class=\"container !px-6 pb-10 flex items-center md:!gap-14 !min-h-[auto] md:px-0\n    md:flex-row-reverse    flex-col gap-8\">\n    <div class=\"media relative md:absolute z-10 left-0 basis-2\/3 w-full md:max-w-[712px] \">\n                <img class='image w-full h-full rounded-3xl mobile-rounded-0 object-cover' src='https:\/\/d2jxuf8ovdiw8x.cloudfront.net\/uploads\/sites\/20\/2026\/10\/FR-Assortment-Freshmarket.png' alt=\"\">\n                    <\/div>\n    <div class='content relative md:absolute !w-full p-0 basis-1\/3 rounded-3xl right-0 z-20 md:max-w-lg\n      prose-headings:!mb-4 prose-p:text-base prose-p:leading-6 prose-p:!p-0 prose-p:!m-0\n      prose-headings:font-bold prose-headings:text-h3 md:prose-p:text-xl      prose-p:text-grey3      '>\n      <h2><span class=\"text-black\"><strong>Le march\u00e9, livr\u00e9 chez vous<\/strong><\/span><\/h2>\n<p><span class=\"text-black\">Chez Picnic, on aime les bonnes choses. La\u00a0viande comme chez le boucher, le poisson comme chez le poissonnier, les\u00a0fruits et l\u00e9gumes\u00a0comme chez primeur. Alors on va les chercher chez <strong>les producteurs r\u00e9gionaux<\/strong>, et on vous les livre gratuitement chez vous. <\/span><\/p>\n            <div class=\"mt-6\">\n        <a href=\"https:\/\/picnic.app\/fr\/a-propos\/notre-marche-frais\/\"\n   class=\"\"\n   target=\"_blank\">\n    <div class=\"inline-block px-3 py-2 text-body text-center text-white rounded-lg bg-green\">\n    <span class=\"hidden md:inline\">D\u00e9couvrir le March\u00e9 Frais<\/span>\n        <span class=\"inline md:hidden\">D\u00e9couvrir le March\u00e9 Frais<\/span>\n      <\/div>\n  <\/a>\n      <\/div>\n                <\/div>\n  <\/div>\n  <\/section>\n\n\n\n<section id='' class=\"text-media mx-auto px-0 md:px-24 bg-grey0 \n  media-left non-overlap   \">\n  <div class=\"container !px-6 pb-10 flex items-center md:!gap-14 !min-h-[auto] md:px-0\n    md:flex-row    flex-col gap-8\">\n    <div class=\"media relative md:absolute z-10 left-0 basis-2\/3 w-full md:max-w-[712px] \">\n                <img class='image w-full h-full rounded-3xl mobile-rounded-0 object-cover' src='https:\/\/d2jxuf8ovdiw8x.cloudfront.net\/uploads\/sites\/20\/2026\/10\/FR-Assortment-drinks.png' alt=\"\">\n                    <\/div>\n    <div class='content relative md:absolute !w-full p-0 basis-1\/3 rounded-3xl right-0 z-20 md:max-w-lg\n      prose-headings:!mb-4 prose-p:text-base prose-p:leading-6 prose-p:!p-0 prose-p:!m-0\n      prose-headings:font-bold prose-headings:text-h3 md:prose-p:text-xl      prose-p:text-grey3      '>\n      <h2><span class=\"text-black\"><strong>On trinque aux courses faciles ?<\/strong><\/span><\/h2>\n<p><span class=\"text-black\">Sur Picnic, faites vos courses sans lever le petit doigt, boissons comprises :<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span class=\"text-black\"><strong>Tout-en-1 :<\/strong> eau min\u00e9rale, softs, boissons \u00e9nergisantes, bi\u00e8re, vins et spiritueux en 1 appli.<\/span><br \/>\n<span class=\"text-black\"><strong>De bonnes petites mousses :<\/strong> 31% de nos bi\u00e8res proviennent de brasseries artisanales locales. <\/span><br \/>\n<span class=\"text-black\"><strong>Avec ou sans alcool :<\/strong> retrouvez aussi une s\u00e9lection de vins et ap\u00e9ritifs sans alcool.<\/span><\/p>\n                <\/div>\n  <\/div>\n  <\/section>\n\n\n\n<section id='' class=\"text-media mx-auto px-0 md:px-24 bg-transparent \n  media-right non-overlap   \">\n  <div class=\"container !px-6 pb-10 flex items-center md:!gap-14 !min-h-[auto] md:px-0\n    md:flex-row-reverse    flex-col gap-8\">\n    <div class=\"media relative md:absolute z-10 left-0 basis-2\/3 w-full md:max-w-[712px] \">\n                <img class='image w-full h-full rounded-3xl mobile-rounded-0 object-cover' src='https:\/\/d2jxuf8ovdiw8x.cloudfront.net\/uploads\/sites\/20\/2026\/10\/FR-Assortment-drugstore.png' alt=\"\">\n                    <\/div>\n    <div class='content relative md:absolute !w-full p-0 basis-1\/3 rounded-3xl right-0 z-20 md:max-w-lg\n      prose-headings:!mb-4 prose-p:text-base prose-p:leading-6 prose-p:!p-0 prose-p:!m-0\n      prose-headings:font-bold prose-headings:text-h3 md:prose-p:text-xl      prose-p:text-grey3      '>\n      <h2><span class=\"text-black\"><strong>N\u2019oubliez pas le dentifrice<\/strong><\/span><\/h2>\n<p><span class=\"text-black\">Apr\u00e8s-shampoing, couches, cr\u00e8me hydratante ou papier toilette : au rayon entretien et hygi\u00e8ne, il y a tout ce qu\u2019il faut pour faire briller votre maison et prendre soin de vous de la t\u00eate au pieds.<\/span><\/p>\n                <\/div>\n  <\/div>\n  <\/section>\n\n\n\n<section id='' class=\"text-media mx-auto px-0 md:px-24 bg-grey0 \n  media-left non-overlap   \">\n  <div class=\"container !px-6 pb-10 flex items-center md:!gap-14 !min-h-[auto] md:px-0\n    md:flex-row    flex-col gap-8\">\n    <div class=\"media relative md:absolute z-10 left-0 basis-2\/3 w-full md:max-w-[712px] \">\n                <img class='image w-full h-full rounded-3xl mobile-rounded-0 object-cover' src='https:\/\/d2jxuf8ovdiw8x.cloudfront.net\/uploads\/sites\/20\/2026\/10\/FR-Assortment-Promos.png' alt=\"\">\n                    <\/div>\n    <div class='content relative md:absolute !w-full p-0 basis-1\/3 rounded-3xl right-0 z-20 md:max-w-lg\n      prose-headings:!mb-4 prose-p:text-base prose-p:leading-6 prose-p:!p-0 prose-p:!m-0\n      prose-headings:font-bold prose-headings:text-h3 md:prose-p:text-xl      prose-p:text-grey3      '>\n      <h2><span class=\"text-black\"><strong>Avant de passer en caisse<\/strong><\/span><\/h2>\n<p><span class=\"text-black\">Jetez un \u0153il \u00e0 <span class=\"text-green\"><strong><a class=\"text-green\" href=\"https:\/\/picnic.app\/fr\/supermarche-en-ligne\/offres\/\">nos offres du moment<\/a><\/strong><\/span>. Nos bons plans feront monter en fl\u00e8che vos \u00e9conomies de semaine en semaine.<\/span><\/p>\n                <\/div>\n  <\/div>\n  <\/section>\n\n\n\n<section id='' class=\"text-media mx-auto px-0 md:px-24 bg-transparent \n  media-right non-overlap   \">\n  <div class=\"container !px-6 pb-10 flex items-center md:!gap-14 !min-h-[auto] md:px-0\n    md:flex-row-reverse    flex-col gap-8\">\n    <div class=\"media relative md:absolute z-10 left-0 basis-2\/3 w-full md:max-w-[712px] \">\n                <img class='image w-full h-full rounded-3xl mobile-rounded-0 object-cover' src='https:\/\/d2jxuf8ovdiw8x.cloudfront.net\/uploads\/sites\/20\/2026\/10\/FR-Assortment-EPV.png' alt=\"\">\n                    <\/div>\n    <div class='content relative md:absolute !w-full p-0 basis-1\/3 rounded-3xl right-0 z-20 md:max-w-lg\n      prose-headings:!mb-4 prose-p:text-base prose-p:leading-6 prose-p:!p-0 prose-p:!m-0\n      prose-headings:font-bold prose-headings:text-h3 md:prose-p:text-xl      prose-p:text-grey3      '>\n      <h2><span class=\"text-black\"><strong>Votre nouveau <\/strong><\/span><br \/>\n<span class=\"text-black\"><strong>super-march\u00e9<\/strong><\/span><\/h2>\n<p><span class=\"text-black\"><span class=\"text-green\"><strong><a class=\"text-green\" href=\"https:\/\/picnic.app\/fr\/telecharger-app\/\">L\u2019appli Picnic<\/a><\/strong><\/span> est gratuite et disponible sur iOS et Android. T\u00e9l\u00e9chargez-la !<\/span><\/p>\n                      <div class=\"mt-6\">\n              <div class='buttons direct flex hero'>\n                  <a href='\/download%20app%20slug'\n                     class='locale btn ios transition-trigger js-download-ios -ios'><\/a>\n                  <a href='\/download%20app%20slug'\n                     class='locale btn android transition-trigger js-download-android -android'><\/a>\n                  <a href='\/download%20app%20slug'\n                     class='btn mobile transition-trigger red js-download justify-center !bg-none !bg-red !py-3 !px-4 !inline-block\n            md:!hidden '>download app<\/a>\n              <\/div>\n          <\/div>\n          <\/div>\n  <\/div>\n  <\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":587,"featured_media":8450,"parent":6234,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-8447","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.8 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Assortiment complet de supermarch\u00e9 en ligne | Picnic<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez tout l\u2019assortiment Picnic et faites vos courses en ligne facilement : marques, produits frais, sp\u00e9cialit\u00e9s et produits du quotidien, livr\u00e9s gratuitement.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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